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August 2009  
In This Month's Issue:
Welcome to AAF-Hawaii's August eNewsletter. In an effort to provide you with timely news and updates occurring in Hawaii's Ad Industry, AAF-Hawaii will be sending out periodic newsletters to help keep you well informed. We hope you enjoy our newsletters. Please feel free to send us your comments, and feedback as to how we can improve this service. Mahalo!
 
Marc Berman, Senior Television Editor, Mediaweek
-Monday August 10th, 2009
-The Hawaii Prince Hotel (Maunakea Ballroom)
-9:00am - 1:45pm

Join us on Monday, August 10, 2009 as AAF-Hawaii and the Hawaii Association of Broadcasters presents Marc Berman, Senior Television Editor, Mediaweek.

Marc Berman (aka “Mr. Television) is the Senior Television Editor at MediaWeek and creator/editor of The Programming Insider, a daily online analysis of television programming, that people in the industry refer to as the “bible”. It reaches more than 50,000 readers per day.

Berman is also author of the weekly Mr. Television column; the creator of Berman on TV, a series of webcasts about television; the syndication reporter; and webmaster for PIFeedback.com, an online chat room.

MORNING WORKSHOP, 9:30am to 11:30am
Cost: $35 members; $45 non-members

Marc will be conducting a special Morning workshop geared toward anyone interested in television and the how and why behind network strategies and programming.

His in-depth look at the upcoming 2009-2010 TV season will include a quick review of the current season; an analysis by network at their fall schedules; and a discussion by night to see what shows (new and returning) will work, and what won’t.

Which TV network will dominate in total viewers and key demos? Which network (if any) will have the next big drama or sitcom? Will five nights of Jay Leno benefit NBC, or could it put the “nail in the coffin”? Can Fox compete in the 4th quarter without American Idol? Will The CW survive?

After the complete network analysis, Marc will discuss what is coming up in midseason, including new and existing programming in cable and syndication (first-run and off- network).

LUNCH: “TELEVISION FALL PREVIEW with MARC BERMAN”,
12 noon to 1:45pm
Cost: $35 members; $45 non-member
s

He will also be headlining our TV Fall Preview Presentation during Lunch.

See the hottest new shows to be released this fall from KHON2 & CW, KITV4, KHNL & K5, KGMB9 and Oceanic Time Warner Cable. Meet and hear from each station representative. Hear from Marc what two shows he feels will do the best and why; and get his anecdotal opinions and comments from his recent Television Critics Conference.

MORNING WORKSHOP & LUNCH COMBO
Cost: $60 members; $80 non-members (save $10)


Monday, August 10, 2009
The Hawaii Prince Hotel
Maunakea Ballroom

*AGENDA
9am: Registration Opens for Morning Workshop
9:30am – 11:45am: Morning Workshop
11:30am Registration Opens for Lunch
12noon: Lunch/Program Begins, followed by Q&A



CLICK HERE TO RSVP ONLINE
(via CVENT)

*Early Bird Registration on or before Thursday, August 6, 2009

MORNING WORKSHOP ONLY: $35 AAF-Hawaii members, AD2 Honolulu, Students/Educators/$45 non-members

LUNCH ONLY: $35 AAF-Hawaii members, AD2 Honolulu, Students/Educators/ $45 non-members

AM WORKSHOP & LUNCH PACKAGE: $60 AAF-Hawaii members, AD2 Honolulu, Students/Educators /$80 non-members

*late registration add $5 additional
*First 50 HAB members to register online are pre-paid..


Mahalo,
American Advertising Federation - Hawaii


..................................................................................................................................................................................................

 
  Marc Carlson Recap
•Here are some of the photos taken from AAF-Hawaii's July event featuring Marc Carlson.


  Visit our Facebook Page for more photos!
   
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Click on our FACEBOOK badge up above to visit the Official Facebook page for AAF-Hawaii. Adding us as a friend will provide you with all the latest updates to events and news occurring in Hawaii's Ad Industry. You could also receive exclusive invitations to member events!!

Suggest anyone tied to the industry who's on Facebook to ADD “AAF-Hawaii” as a friend. Help us spread the word (agency, office, associates, reps, clients…)

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AMERICAN ADVERTISING
FEDERATION – HAWAII
BOARD OF DIRECTORS 2009-10


PRESIDENT
Page Gaylord
Vice President, Media Director
Laird Christianson Advertising.


PRESIDENT ELECT &
WEBSITE CO-CHAIR
April Rutherford
Creative Director
Hendrix Miyasaki Shin Advertising,Inc.

VICE PRESIDENT & WEB SITE
CO-CHAIR
Pat Monick
4Front Branding

SECRETARY &
PROGRAMS CO-CHAIR
Kathleen Herbst
Media Director
The Harris Agency


TREASURER
Tori Abe
Hospice Hawaii
Director of Marketing & Development


EDUCATION CHAIR
Kim Bock
Media Director
CP Advertising


MEMBERSHIP CHAIRS
Matt Heim
President
Electric Pencil


Lori Chinen
Account Executive
Electric Pencil


Jaime Hung
Account Manager
Krater-96 - 650 AM


GOVERNMENT AFFAIRS/
BY-LAWS CHAIR
C. Michael Garcia
Local Sales Manager
Oceanic TimeWarner Cable


eNEWSLETTER CHAIR
Stanton Souza
Supernatural Media, LLC

OTHER BOARD MEMBERS

Sara Poland

Account Manager
KHON FOX2


Chad Kagawa
National Sales Manager
KHNL/K5 The Home Team


Terrance Lum
Invisionary, CEO, President, CFO, VP Marketing, Lum Designs


Jon Rasmussen
General Manager & Creative Director
Octane

Stuart Chang
Director of Sales
Visionary Related Entertainment

Carolyn Murren
Account Management – Web Supervision
4Front Branding

AD 2 Honolulu Co-Presidents
Tyson Yamada

Proforma Favorable Impressions

Tai Leong
Broadcast Producer
Laird Christianson Advertising

DISTRICT 13
CHAIR
Jim Myers
JK Associates

Governor
Barbara Scott
Local Sales Manager KHNL NBC News 8/K5 The Home Team


Lt. Governor (and past AAF-Hawaii President)
Paul Lam
Marketing Manager Media/PR
Servco Pacific Inc.























 

 
 
   
 
 
 
 

AAF-Hawaii
Upcoming Events:


August 10, Fall TV Preview Moderated by Marc Berman, Hi Prince,
9a – 2pm

September 2009, Print Media Expo in partnership with the Hawaii Publisher’s Association

September 2009, Creative/Juice 6 – “Look Back at 80s TV Commercials

October 2009, AdMania

November 2009, Media Auction

December 2009, Holiday Party Fundraiser

January 2010,
AAF Conference

 
 
Marc Berman
Senior Television Editor/Mr. Television – Mediaweek


Monday August 10, 2009
Morning Workshop and Lunch
Hawaii Prince Hotel
9am – 11:45am
Morning Workshop
12 Noon Lunch

Marc Berman (aka “Mr. Television”) is the senior television editor at Mediaweek and creator/editor of The Programming Insider, an online bible that reaches more than 50,000 readers per day.  Berman is also author of the weekly Mr. Television column; the creator of Berman on TV, a series of webcasts about television; the voice behind PIPodcast; the syndication reporter; and webmaster for online chatroom PIFeedback.com.  In addition, Berman is a regular on-air commentator for syndicated newsmagazine Extra, and has appeared on Entertainment Tonight, Access Hollywood, The Insider, and featured in numerous other shows.


 
 
Creative Juice #6
Presented by AAF-Hawaii


September 2009

Info TBD

A look at 80's TV Commercials.

 
 
AD MANIA
Presented by AAF-Hawaii


October  2009

Info TBD

 
GOLD MEMBERS
Anthology Marketing Group
The Honolulu Advertiser
The Honolulu Star Bulletin/Midweek
Pacific Basin Communications

SILVER MEMBERS
Communications Pacific
Cox Radio Hawaii
Electric Pencil
Hagadone Printing
The Harris Agency
Hendrix Miyasaki Shin Advertising
Honolulu Publishing Co.
Oceanic Time Warner Cable
Pacific Business News
Team Vision
Zoombis

 
BRONZE MEMBERS
4Front Branding
AdWalls
ALTRES
Design Asylum
D&J Specialties
Element 8, LLC
Fleet Street Integrated Branding
Gannett Pacific Publications
Hawaii Malls, Inc.
Henrich Marketing Hawaii
Hospice Hawaii
Jet Graphics
KHNL/K5 Television
Lewis Communications
Modern Luxury Hawaii
Montaj 9
Ostrander-Chu Inc.
Pacific Stock
Roberts Hawaii
Salem Communications
Servco Pacific Inc.
Wall To Wall Studios
What To Do Media

AFFILIATE MEMBERS
AT Marketing
Hawaii Association of Broadcasters
HI Broadcast

 

All Content Copyright © 2009 AAF-Hawaii. All Rights Reserved.
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AAF-Hawaii
American Advertising Federation Hawaii

P.O. Box 30969
Honolulu Hawaii, 96820

Phone: (808) 532-0555
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